Marketing Concepts

A Professor
at one of the IIM's (
INDIA ) was explaining marketing concepts to the Students:-
1
You see a gorgeous girl at a party. You go
up to her and say: "I am very rich. Marry me!" -
That's Direct Marketing
2.
You're at a party with a bunch of friends and see a gorgeous girl. One of your friends goes
up to her and pointing at you says:
"He's very rich. Marry him."
-
That's Advertising 3. You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day, you call and say: "Hi, I'm very rich. Marry me."
-
That's Telemarketing
4. You're
at a party and see gorgeous girl. You get up and straighten your tie,
you walk up to her and pour her a drink, you open the door (of the car)for her,
pick up her bag after she drops it, offer her ride and then say: By the way, I'm rich. Will you marry me?"
-
That's Public Relations
5.
You're at a party and see gorgeous girl. She walks up to you and says: You are very rich! Can you marry ! me?"
-
That's Brand Recognition
6.
You see a gorgeous girl at a party. You go up to her and say: I am very rich. Marry me!"
She gives you a nice hard slap on your face. -
That's Customer Feedback
7.
You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" And she introduces you to her husband.-
That's demand and supply gap
8.
You see a gorgeous girl at a party. You go up to her and before you say anything, another person come and tell her: "I'm rich. Will you
marry me?" and she goes with him -
That's competition eating into your market share
9. You see a gorgeous girl at a party. You go up to her and before you say:
"I'm rich, Marry me!" your wife arrives.
That's restriction for entering new markets

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